Avectra Social CRM
The "socialization" of society represents a fundamental shift in the way associations interact with their members. The member has changed, their expectations have changed, how they consume data, who they trust, how they communicate...have all changed. Avectra Social CRM acknowledges this shift and provides the only member engagement platform with the essential tools organizations need to fully demonstrate the intrinsic value of their membership and to articulate why their continued membership is not only valuable to them, but essential. Avectra Social CRM suite delivers a clearer view of the member's level of engagement with their organization, allowing association to identify and foster the members who are invested in the future of the association.
Avectra Social CRM incorporates the social interactions of the relationship into an organization's membership and business strategies to build long-term loyalty, trust, and mutual value - one member engagement at a time. And to realize these benefits and more, today's smallest, largest and most successful member-based organizations need a comprehensive suite of membership management and social business tools.
Avectra Social CRM represents a fundamental shift in the way an organization identifies, serves and retains its members to how it will define the future success of the organization and its membership initiatives. It signals the end of the era of AMS, and the beginning of the era of Social CRM for Associations.
To learn more about Avectra Social CRM, click to download the product brochure.
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